WHAT'S MORE ALIVE THAN YOU™, A DIFFERENT APPROACH TO FASHION.
SHOES, BAGS AND JEWELLERY AS CONTEMPORARY OBJECTS OF ART DESIGNED BY YOUNG INTERNATIONAL TALENTS, DESIGNERS, FASHION DESIGNERS, ARCHITECTS AND CREATIVE ARTISTS. WHAT'S MORE ALIVE THAN YOU™ IS A MOTTO, AS WELL AS A BRAND. EACH CREATION HAS A STORY OF A UNIQUE COMBINATION BETWEEN INTERNATIONAL CREATIVITY AND MASTERFUL ITALIAN PRODUCTION.
THE WHAT'S MORE ALIVE THAN YOU™ PRODUCT DEVELOPMENT TEAM, ALONG WITH INTERNATIONAL DESIGNERS WORK TO ACHIEVE “ART TO WEAR”.
WE ONLY DEVELOP PROJECTS THAT MANAGE TO CONVEY CONCEPTS BEYOND FORM AND MATERIAL. WE LOOK FORWARD TO TECHNICAL CHALLENGES AND ARE FASCINATED BY PASSIONATE CREATIVITY. WE DON'T MIND TAKING YEARS TO TRANSFORM AN IDEA INTO A PRODUCT, MAINTAINING A STRONG CONNOTATION BETWEEN THE OBJECT AND THE CONCEPT.
WHAT'S MORE ALIVE THAN YOU™ COLLECTIONS ARE MOSTLY HANDMADE AND ARE ENTIRELY PRODUCED IN ITALY.
OUR PRODUCTS ARE MUCH MORE THAN SHOES, BAGS OR JEWELLERY. THESE ARE CONTEMPORARY AND UNIQUE DESIGN OBJECTS. WE DON'T FOLLOW OR AIM TO CREATE FASHION TRENDS, BUT WE BELIEVE TRUE LUXURY IS TO DIFFER. THAT'S WHY WE AVOID VISIBLE LOGOS THAT BLUR THE OBJECT. THE COLOR VARIATIONS OF OUR PRODUCTS ARE LIMITED TO BETTER CONVEY THE CONCEPT. WE CONCENTRATE OF COMFORT AND FUNCTIONALITY FOR THOSE WHO WILL WEAR THEM.
TWO DIFFERENT COLLECTIONS EACH SEASON.
THE SHOP COLLECTION ON SALE EXCLUSIVELY IN SELECTED INTERNATIONAL STORES ALL OVER THE WORLD.
THE PERMANENT COLLECTION, ON SALE ONLY IN OUR E-SHOP.
WHAT'S MORE ALIVE THAN YOU™ SHOES, BAGS AND JEWELLERY, FOR THOSE WHO WANT TO STAND OUT FROM THE CROWD, WITH A TOUCH OF ORIGINALITY.
The brand name WHAT’S MORE ALIVE THAN YOU™ reveals the philosophy behind its products and its mission - striving to give fashion a new perspective by producing real artworks you can wear, conceived by people from all over the world and aimed at all those who are looking for shoes, bags and contemporary jewellery which tell a story and give a personal meaning, reaching beyond the fleeting trends of fashion.